Decoding Women'S Magazines Paperback 1993 Edition
نوصي
ترتيب حسب
تقييم
انشأ من قبل
Specifications
الكاتب 1
Ellen McCracken
وصف الكتاب
A study of the more than fifty US and International glossy publications for women. This analysis focuses on the strategies by which the commercial structure shapes the cultural content, the magazines' repetitive attempts to secure a consensus about the feminine that is grounded in consumerism, and the contradictory semiotic structures at work within and between purchased ads, covert ads, and editorial features.
رقم الكتاب المعياري الدولي 10
0333535901
رقم الكتاب المعياري الدولي 13
9780333535905
اللغة
English
الناشر
MacMillan
تاريخ النشر
27-Oct-92
عدد الصفحات
341
عن المؤلف
Ellen McCracken is a Professor in the Department of Spanish and Portuguese and Program in Comparative Literature at the University of California, Santa Barbara, USA.
رقم الطبعة
1993 Edition