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Dalrymple'S Sales Management Hardcover 10th Edition

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Author 1
William L. Cron
Book Description
Easily accessible, real-world and practical, Dalrymple's Sales Management 10e by Cron and DeCarlo introduces the reader to the issues, strategies and relationships that relate to the job of managing an effective sales force. With a lively and engaging style, this book places emphasis on developing a sales force program and managing strategic account relationships. With additional information on team development, diversity in the work force, problem-solving skills, and financial issues, this title provides a complete guide for taking student past the classroom and into a future career in sales management.
ISBN-10
0470169656
ISBN-13
9780470169650
Language
English
Publisher
John Wiley & Sons
Publication Date
42202
Number of Pages
528
Edition Number
10th Edition