Strategic Management Paperback
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Author 1
Pearce
Book Description
Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout Strategic Management, 14e. The fourteenth edition of Strategic Management continues to increase the emphasis on planning for domestic and global competition in a global economy that is integral to strategic decision in even the smallest business or organization on Main Street - in any town worldwide every day. It is specially designed to accommodate the needs of strategy students worldwide in our fast-changing twenty-first century.
ISBN-10
9814577375
Language
English
Publisher
Mcgraw-hill Education - Europe
Publication Date
16 July 2015
Number of Pages
896